1:07 AM
Definition : It is a file that gives the permission to the search engines to control the the indexing of webpages.
Suppose you have few files or directories on the webserver which you want not to allow to the search engines to visit then you can control it by using Robots.txt file.
Search Engines uses spider to read Robots.txt file. To read it by Search Engines, save the Robots.txt file in the root directory. Suppose you have a website name http://www.yourname.com then your Robots.txt must be located here :
http://www.yourname.com/robots.txt.
Syntax in Robots.txt : The two syntax used in Robots.txt :
User-agent : (Here user agent is spider eg. Google use googlebot as User Agent, MSN use msnbot as User Agent)
Disallow : (You can disallow particular directory or file to visit by spider)
Example :
User-agent : *
Disallow : /image.htm/
In this robots.txt file, you are allowing all the search engines to spider your website but you are not allowing to search engines to spider image.htm file of your website.
How to use it : To use it in the index page of your website, use it in META tag. The format is :
meta content="INDEX,FOLLOW" name="ROBOTS"
Suppose you have few files or directories on the webserver which you want not to allow to the search engines to visit then you can control it by using Robots.txt file.
Search Engines uses spider to read Robots.txt file. To read it by Search Engines, save the Robots.txt file in the root directory. Suppose you have a website name http://www.yourname.com then your Robots.txt must be located here :
http://www.yourname.com/robots.txt.
Syntax in Robots.txt : The two syntax used in Robots.txt :
User-agent : (Here user agent is spider eg. Google use googlebot as User Agent, MSN use msnbot as User Agent)
Disallow : (You can disallow particular directory or file to visit by spider)
Example :
User-agent : *
Disallow : /image.htm/
In this robots.txt file, you are allowing all the search engines to spider your website but you are not allowing to search engines to spider image.htm file of your website.
How to use it : To use it in the index page of your website, use it in META tag. The format is :
meta content="INDEX,FOLLOW" name="ROBOTS"
2:09 AM
Page Rank : According to link popularity, Google weighted the websites on the scale of 1-10. Google provides the pagerank meter on its toolbar. You can download it free from the website http://toolbar.google.com. The higher the PageRank of the page that's linking to you, the more your site's PageRank will increase.
To improve page rank, it is very necessary to get the backlink. You can get backlink by link exchange. But try to get your external links on that site whose page rank is greater than your website's page rank. Do not exchange link with that website whose page rank is 0 and not indexed by Google. You can download google toolbar from here : http://toolbar.google.com/T4/
To improve page rank, it is very necessary to get the backlink. You can get backlink by link exchange. But try to get your external links on that site whose page rank is greater than your website's page rank. Do not exchange link with that website whose page rank is 0 and not indexed by Google. You can download google toolbar from here : http://toolbar.google.com/T4/
You can also know your website's backlink automatically and save your lots of time to search your backlink information in Yahoo, Google & MSN. I also take help from this page : http://www.pagerank.net/link-popularity-checker/
10:29 PM
One Way Link: This is very impressive in the eye of Google and very useful in improving the page rank as compare to Link Exchange. In this, we only effort to add our site on external websites but not provide the return link to the external sites. Google discount the link value if it found the link exchange of two sites but in this case Google will never discount the link value because it found only the link of your website on the external page but not found any return link of external website on your website's link page. So it is very benefitial. But now it is very difficult to collect this type of link. You can do it by creating some weblogs on the topic related to your site. But update the blogs regularly. When your blogs get the page rank then add your site on the blog. Few of the famous blog providing websites are blogspot.com & blogdrive.com.