Latest SEO Tips

Google panda is the new algorithm or tool introduced by Google to make out the difference between the original and duplicate content. In this article, lets find out more about Google Panda as a Ranking Factor. This does the job perfectly and finds out just copy-pasted blog content and other low quality articles created just by re-shuffling keywords. Such websites are also known as article farm. The Google Panda was earlier named as Google Farmer which will remove weeds present in the farms of web where websites with duplicate and /or low quality content are termed as weed. After these weeds are removed, the farm can grow with a healthy crop. This way, the main goal of Google panda is to get rid of such low quality content. The website is said to be "hit with Panda" or "affected by Panda Attack: when Google terms the website as low quality.

On the web, there are many websites which copy the contents from other websites. After running this algorithm, Google marks the entire websites or pages as Panda Pages. Google has designed Panda to check low quality pages. If the website contains too many pages with low quality content, then Panda marks the entire site. This way we can look at Google Panda as a Ranking Factor, however this does not claim that your website is out of Google’s search and other tools. It is still there, and after the site-owner chooses actions to recover from Panda attack, it can be considered as a normal website again. Of course, some days or weeks might be required to get the site out from Panda Attack. In the newer versions of Panda, websites which are not much relevant and are the same since long time are also affected.

One interesting thing is that the Panda filter algorithm is not continuously running, it runs for some period of time and then rests for some time. This particular algorithm requires lot of computing power as the analysis is to be done by using some complicated methods and few hundred of parameters. During each run of Panda filter algorithm, Google has tried to enhance it with some small or big changes. The efforts to figure out good quality and low quality content are really appreciable as it tries to give credits and benefits to the original creator of the content.

In the community of SEO, there are some conflicts of opinions over the topic "Impact of social media on SEO". Some members believe that there is surely an impact on the search engine pages ranks. Today many social media websites used by all the population over the world. Of course it is more seen in urban areas. Every person has an account on FaceBook or Twitter or MySpace. Looking at this fact, more population is available on social networks; why not use it for the purpose of marketing? So a link given on a popular blog can carry equal SEO rank as that of the link given on FaceBook page. Let's discuss the same topic here in this article in details.



In the field of Search Engine Optimization, the link building process is very important. The links pointing to your website which originate from other popular website carry lot of weight in deciding the PageRank of your website. In the same way, social media sites are also very attractive. When a link posted by you is seen by many of your potential customers and also can be carried forward to many more. All the pages on social media websites are indexed and therefore they prove to be very important in gaining good ranks. So we can say that there is surely an impact of social media on SEO.



Getting associated with social networking websites is not a very tedious job. Anyone can register with a genuine email address and set up fan pages on FB. You should try to find social site with more niche approach. This way you can target and become active on hundreds of niche websites. If you seek properly, you can get connected to various groups on social media which are associated to particular industry or area. This gives you access to all the other people or we can say potential customers connected in the group.



When talking of social media, a small hint about URL shortners will come handy. URL shortners are always present on social media, especially on Twitter. They prove to be a very good tool to shorten the URL by keeping the main anchor texts intact. If the URL shorter is not keeping the anchor tag same as original one, then the source page or website might not get ranked properly. You should prefer some paid URL shorteners which keep the anchor href tag intact while shortening it.